Tokyo, September 10, 2012 - Fuji Electric Co., Ltd. (hereafter, "Fuji Electric" or "the Company") (TSE: 6504) announced today that it has decided to establish a new factory in Thailand as a new production site, centered mainly on power electronics application products, for the expansion of operations in Asia. 1. Background
Fuji Electric, as a part of a three-year rolling plan starting this fiscal year, is expanding its infrastructure-related business focused mainly on power electronics application products in Asia, and China in particular, where there is significant economic growth, and is targeting 830 billion yen in sales in fiscal 2014, with 120 billion yen of that coming from Asia. 2. Reinforcement and Expansion of Operations in Asia
* As forecasted by Fuji Electric 3. Establishment of an Asian Production Site
In Thailand, Fuji Electric is utilizing its existing resources, namely that of its manufacturing subsidiary, Fuji Electric Power Supply (Thailand) Co., Ltd., to build a new factory that will serve as its central production site in Asia. This new leg of production will equip Fuji Electric with global production capability in the three key regions of Japan, China and Asia overall, thereby strengthening Fuji Electric's cost competitiveness and avoidance of risks such as disasters and exchange rates by bolstering local design, local production and local consumption. Overview of the New Thailand Factory
Reference Material: Fuji Electric's Global Production Sites
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